Title: People Want to Go Green—But Only If It’s Easy. Politicians, Take Note.

**Article:** A leading Swedish commentator argues that most citizens are ready to change their habits for the climate—but they will not do it if it feels difficult or costly. The key to real change, she says, is simple: make the green choice the easy choice. Isobel Hadley-Kamptz, a columnist for the Swedish newspaper *Expressen*, writes that people genuinely want to live more sustainably. They recycle, take the train, and buy less meat—when they can. But individual effort has limits. When public transport is unreliable, bike lanes are missing, or plant-based food is expensive, good intentions collapse. That is where politics comes in. Hadley-Kamptz argues that voters are not waiting for bans or lectures. They are waiting for infrastructure and incentives that make climate-friendly living the default option. Her message to policymakers: do not assume people are lazy or selfish. Assume they are busy. Then build a system where doing the right thing does not require a daily battle. The article concludes that the climate crisis will not be solved by guilt. It will be solved by convenience.