Craig, Beer-Drinking Elephant Ambassador, Dies at 54

Craig, an elephant famous for promoting a brand of lager beer, has died at the age of 54. Officials called him an icon of successful conservation. The bull elephant was known for his calm behavior. He lived at a sanctuary in South Africa. There, he became a "beer ambassador" for a local brewery. His image appeared on beer bottles and in advertisements. The campaign helped raise money for his care and for conservation projects. Officials say Craig's long life shows the success of protected wildlife areas. His story combined animal welfare, tourism, and business. Craig died of natural causes. He was one of Africa's oldest known elephants.