Tesla Sales Crash 34% in Europe as Chinese Rivals Soar

Tesla's sales in Europe fell sharply last month, even as the overall electric car market grew. New data shows a major shift in the region's auto industry. In November, registrations of new Tesla vehicles in the European Union dropped 34% compared to the same period last year. This happened while the total battery-electric car market expanded by 44%. The decline comes amid intense competition from Chinese manufacturers. BYD, a leading Chinese automaker, saw its European sales skyrocket by 235% in November. Analysts point to BYD's wider range of affordable models as a key factor. Tesla also faces political pressure. The EU is investigating Chinese state subsidies for electric vehicles, which could lead to new tariffs. Some European governments have cut or ended consumer incentives for Tesla models, impacting demand. The sales data highlights the growing challenge Tesla faces in one of its most important markets. European consumers now have more electric vehicle choices than ever before.