Labubu and K-Pop Icons to Debut in Macy's Thanksgiving Day Parade

New characters from popular toy and music franchises will join the lineup of the Macy's Thanksgiving Day Parade this year. The new balloons and floats will feature Labubu, a friendly monster from the toy brand Pop Mart, and Aespa, a famous K-pop group portraying "demon hunters" from their music videos. This year's event continues a beloved American tradition. The parade will march through the streets of New York City, celebrating its 98th year. Spectators are expected to bundle up against the cold to watch the spectacle. The parade is a signature holiday event, featuring giant balloons, elaborate floats, and marching bands.