Guardian

AI's Growing Energy Appetite Sparks 'QuitGPT' Movement

AI Environment technology
A new movement is asking a tough question: should people stop using artificial intelligence to protect the planet? The "QuitGPT" campaign is gaining attention as the environmental cost of AI becomes clearer. The technology's rapid growth is causing a surge in power-hungry data centers worldwide. According to the International Energy Agency, data center power demand is now growing four times faster than all other sectors. If this continues, these facilities could use more electricity than the entire nation of Japan by 2030. The discussion comes just a few years after the launch of ChatGPT sparked a race to add AI to countless digital services. Critics are now urging users to consider the climate impact of their AI use.